Content Audit

B2B CONTENT MARKETING AUDIT

1 Make out what Content is working and grow
We offer every client the content auditing services. Gone are the days when online content was the option for B2B. Today, site crawlers and the users want to know what actually make your services and your website distinctive. These days your content is equally important for branding as its for leads. Ensure that you are on the right track.
Make out what Content is working and grow
We offer every client the content auditing services. Gone are the days when online content was the option for B2B. Today, site crawlers and the users want to know what actually make your services and your website distinctive. These days your content is equally important for branding as its for leads. Ensure that you are on the right track.
2 Content Inventory
An in depth content marketing audit will begin with tracking entire inventory of your content. Check on the distribution percentage of your images, articles, eBooks, videos, etc. And also ponder over the strategies to make it better.
Content Inventory
An in depth content marketing audit will begin with tracking entire inventory of your content. Check on the distribution percentage of your images, articles, eBooks, videos, etc. And also ponder over the strategies to make it better.
3 Content Channels
We will also follow which channels your different content pieces are producing engagements and traffic. Be it social media, third party sites or your owned media, we will find it and analyze it.
Content Channels
We will also follow which channels your different content pieces are producing engagements and traffic. Be it social media, third party sites or your owned media, we will find it and analyze it.
4 Assessment and Cataloguing
The navigation and arrangement of your content pages influence both user experience and SEO. We will work on who is writing, what’s the topic. The format content is written in and every little thing confined to make writing a better output.
Assessment and Cataloguing
The navigation and arrangement of your content pages influence both user experience and SEO. We will work on who is writing, what’s the topic. The format content is written in and every little thing confined to make writing a better output.
5 Content Pain Points
We use information during content audit to recognize where your content is underperforming. Or where there are chances to improve content for future performance.
Content Pain Points
We use information during content audit to recognize where your content is underperforming. Or where there are chances to improve content for future performance.
6 Recycling Previous Content
Just because you have published and the content is live does not mean the task is done. We even work on optimizing old blog posts which help in improving your present ranking.
Recycling Previous Content
Just because you have published and the content is live does not mean the task is done. We even work on optimizing old blog posts which help in improving your present ranking.
7 Optimizing Present Content
Definitely a comprehensive content marketing audit will comprise of how your current posts are performing. We will work on retroactive edits you can initiate to perk up SEO performance and the user experience.
Optimizing Present Content
Definitely a comprehensive content marketing audit will comprise of how your current posts are performing. We will work on retroactive edits you can initiate to perk up SEO performance and the user experience.
8 Internal Linking
Analyzing the target segmentation of your content is always under the risk of isolating specific pieces in keyword silos. We ensure to include the internal linking of your website in the content at the required points.
Internal Linking
Analyzing the target segmentation of your content is always under the risk of isolating specific pieces in keyword silos. We ensure to include the internal linking of your website in the content at the required points.
9 Future Content
Online content writing is a practice developed on hard earned data. We make sure to update your content systems and optimize all future posts.
Future Content
Online content writing is a practice developed on hard earned data. We make sure to update your content systems and optimize all future posts.
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